Hello all, and welcome to Passive Income 101 – Session #8.
No matter how you slice it, a key part of using the internet to create passive income is maintaining an updated blog. A blog is like a newspaper where you are both the writer and the editor. You determine the message.
But instead of being a chore, a blog can be a great way to let people know about whatever product it is that you are selling. You can share updates, introduce yourself as a person, and build loyalty in a way that no other platform offers.
And unlike a print ad or TV commercial, a blog lets people interact with you, ask you questions, and help you improve.
So whether you write your blog content yourself of find someone to help you, be sure to recognize the importance of blogging.
Pat over at www.smartpassiveincome.com shared some blogging tips. Here’s my favorite:
1. THE “LITTLE EXTRA THING THAT YOU CAN’T MISS” HEADLINE
I’ve only recently started experimenting with this tactic on my own websites (like in the title of this post), but I’ve been working with a student and the results of this strategy are blowing my mind.
This started when I began to notice “a little something extra” in the titles of blog posts on popular sites like BuzzFeed and ViralNova:
The “I Want Them All, Especially #5? is the something extra, and it seems to be pulling in a ton of extra traffic and shares.
When you read that title, how can you not wonder what #5 is?
Is it worth cluttering up your title for something like this? Well, this strategy doesn’t work for all types of blog posts and it also depends on your audience – but today more than ever, encouraging action and social sharing seems to be taking priority over SEO specific blog post titles.
It’s definitely something worth experimenting with, especially considering that you could have the best content in the world within your post, but if your headline isn’t good enough to get people to read the first sentence, your content may as well not even exist.
You can check out the rest of the article here.
Cool stuff right?
To your success…